Taiwan Human Rights Advertisements
Most important ads: Taiwan's participation in the U.N. (United Nations). precise? stale? faking?
| End political apartheid: a whale limited in golden-fish glass-ware | This
comment prt in Taiwan's major news |
caption: End political apartheid; sub-caption: A vital life
should not be limited, a democratic nation not isolated.
ps: Taiwan thinks
that political apartheid (like South Africa's old policy) will produce crisis,
instead, participation in the U.N. is the solution.
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★ Government's view ★ |
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(1) pic. above: Head of Taiwan Government Information Office shows his attitude by making a gesture. He thinks people's will-power is the key to join UN. (Taiwan vice-president thinks profound law knowledge is the key.)
(2) The China Times (9/22/'07) comments: a faking issue, on other purpose. The Liberty Times (9/21/'07): 55% American support Taiwan to join UN.
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★ This site's view ★ |
★ (1) Not a flashing & witty idea/design, HSBC had a similar advertisement (as below) before. As for APARTHEID materials, you can find a lot of various, clever political-cartoon ideas in world newspapers during 1985. ( black anti-apartheid protests in South Africa)
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HSBC bank's advertisement: a whale in golden-fish glass-ware |
UUnet's advertisement: a big golden-fish in a glass-ware |
★ (2) Only one witty idea in this fused metaphor ad.: the shape of whale is like Taiwan, however, the target audiences of the ad., Americans, as well as European people cannot relish this.
★ (3) Advertisement can convey a brand personality (a country's personality) of intelligence and wit ......, Taiwan needs to improve this part.
| A ball in hand, major logo in "UN for Taiwan" political campaign, 2007 |
★ (1) opinion one : baseball-earth in hand, an old idea !! The art world already got a lot "baseball- earth" designs by graphic fusion or substitution, etc. For instance, political cartoons for the World Series's interrupted by earthquake in S.F, or for environment issue in 1990. You can also see statue art-work as below.
Taiwan usually focus communications , regardless of (or unable to have) original creativity. So, many of Taiwan's ads are modified or stale stuffs.
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The official logo in "UN membership for Taiwan" campaign |
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Similar design: Baseball- earth in hand, a statue in Japan
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ref http://www.worth1000.com/cache/contest/contestcache.asp?contest_id=10000
★ (2) opinion two : earth in hand , it's super-power's image, not Taiwan's.
★ (3) opinion three: Taiwan government indicates that it's C. M. Wang's (Yankee's Taiwanese pitcher ) fingers to throw a sinking ball. Popular star and theme is effective to Taiwanese people.
| Other advertisements for Taiwan's participation in U.N. |
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2004 |
2005 |
2005 |
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| (1) UNfair : the U.N. is un-fair. | (2) Only the UN can maintain peace in Taiwan Strait. | (3) UN-Happy: Taiwan is unhappy, in the U.N.'s happy 60th birthday. |
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2006 |
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(4) UN-Human-Rights |
(5) Contrast Ads |
remark 1 :
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Taiwan ads. |
remarks |
comments/opinions |
| (1) UNFAIR | U.N. is unfair, to reject 23 million people living in Taiwan. | Words game is a common design method, like Euro's ad, "I Amsterdam",
or Canadian political cartoon "TI'ME", even Yankees fans
can designed and showed a sign "TAIWANG"
to support Taiwanese pitcher C. M. Wang. UN series ads. are old ideas ....(see below) |
| (2) UN bring peace | "Feeling": innocent children around the earth, full of
peaceful, joyful atmosphere, hints that Taiwan Strait's peace connects
Asia's stable status.
"Think": Only the UN can bring peace to this area. |
Not an outstanding idea. |
| (3) UNHAPPY | The ad. uses candles with tears, and black & white 60th birthday- cake in shadow, to create sad atmosphere, and to contrast U.N.'s happiness with Taiwan's un-happiness. Sub-caption is "Can a family happy with one member missing?". | (1) UN won't be happy without Taiwan? (2) old idea. |
| (4) UNhuman Rights | "To reverse characters" means that it's reverse Human Rights - if U.N. rejects Taiwan's participation. To select human rights as ads. theme is because U.N. just organized a human rights committee in March 2006.
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(1) Taiwan government said this idea came from a popular film, "The Da Vinci Code".
However, "reverse characters" has been
used many times , like reverse CITIZEN in Japan ad., or
reverse THINK in western advertisement, etc.
(2) UN human rights is an old idea. |
| (5) Not equal |
Taiwan vs. red China |
In most cases, using "Two-fers" comparison/contrast
advertisement, is a fundamental way to organize information, get attention,
and be persuasive , effective. This piece is a simple design. |
remark 2 :
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the UN series is old idea !! evidence : UNhappy 50th birthday in United Nations, The Economist, 1995 (below)
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Taiwan Human Rights ..... too good ? |
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★ This web-site's exhibited art-works from 70+ nations, under the theme "Human Rights" and "No Dirty Politics" already for about 10 years. The Asia & Pacific best-award news, the Straits Times, reported this event 3 times ( in heading page once).
★ Taiwan president ： To suppress Taiwanese all-together human rights is just like an apartheid. (Apple Daily, Sept 23, '07)
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This site insists : A nation
should protect all citizens.
Any Taiwanese
human rights is hurt (internal) .....
, particularly on political purpose,
Taiwan government should admit
immediately (with courage) and should be punished seriously for that !!
